A prominent global automotive manufacturer, known for its premium car brands, has embraced a new vision for an all-electric, autonomous, and connected future. Faced with a complex IT legacy and data landscape, the company turned to Semarchy’s MDM solution to create a foundational platform for global business alignment, strategic decision-making, and operational efficiency

The global automotive manufacturer faced several data-related challenges that hampered operational efficiency and strategic decision-making. These issues made it difficult for the company to maintain a unified view of critical data, adapt to market changes, and be consistent across global operations. The key challenges that led them to seek a solution like Semarchy Data Management included:

Fragmented data across global operations
With subsidiaries operating in different regions and using various systems, data was scattered and inconsistent. This fragmentation prevented the company from having a consolidated view of key information such as customer, product, and supplier data, making it difficult to make unified decisions.

Inconsistent data governance
The lack of standardized governance practices across departments and legal entities led to discrepancies in data quality. Without centralized control, the company didn’t know if the data was accurate, up-to-date, and compliant with internal and regulatory standards.

Slow access to critical data
The company struggled to access the right data in real time. This delayed responses to product, manufacturing, and regulatory changes and slowed down the decision-making process, which impacted agility in a fast-moving market.

Inefficient data integration
Managing data across multiple systems created complexity in integration. Without a unified approach, each new application or system implementation required significant time and effort to keep data compatible and consistent, further complicating their operations.

To overcome these challenges, the automotive manufacturer implemented Semarchy xDM, which allowed them to centralize and govern their data, streamline operations, and prepare for future digital transformation. The strategy focused on:

• Centralizing and integrating data: The MDM platform centralized customer, product, and supplier data across 13 informational domains, creating a unified source of truth.
• Improved data governance: Semarchy’s platform improved data quality, consistency, and governance across all business units, enabling real-time, reliable decision-making.
• Real-time analytics & reporting: Access to consolidated, high-quality data allowed the company to implement better reporting and analytics, driving more informed decisions.
• Scalable architecture for growth: The company established a scalable data foundation to support future global growth and digital transformation initiatives, including AI, by moving to a cloud-hosted platform with on-premise connectivity.

As a result of implementing Semarchy DM, the automotive manufacturer achieved significant improvements in several areas:

• Eliminated operational redundancy: A single, integrated data management process reduced costs associated with data duplication and improved operational efficiency.
• Improved data quality & consistency: A unified, governed data repository created high-quality, consistent data across all global operations and business units.
• Strategic decision-making: Access to real-time analytics enabled faster, more informed decisions, aligning global strategies with evolving market needs.
• Prepared for the future: The platform’s scalability and flexibility prepared the company to meet the challenges of electrification, autonomous driving, and evolving customer demands.