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How La Redoute unified supplier and customer data to power marketplace growth with Semarchy

Unified supplier and customer data

for a single source of truth across global systems

Automated onboarding and validation workflows

for faster marketplace and partner integration

Improved data quality, governance, and reporting

to drive consistency, compliance, and transparency

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“We chose the Semarchy solution to help us manage millions of supplier and customer data to improve service quality and produce much more accurate performance indicators. With the development of our new marketplace, Semarchy becomes a critical solution for La Redoute."

Sylvie Perron

Business Transformation Director at La Redoute

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Company

Who they are

La Redoute is a leading French home and fashion retailer serving millions of customers across 20 countries through both e-commerce and physical stores. As the company expanded globally and launched a new marketplace model, it faced mounting data complexity across suppliers, customers, and product catalogs. To support its transformation, La Redoute turned to Semarchy to centralize, govern, and activate trusted data across its retail ecosystem.

Goal

Create a unified, governed foundation for marketplace data

To sustain its marketplace growth and deliver consistent customer experiences, La Redoute needed a modern master data management (MDM) solution to consolidate millions of supplier and product records into a single, governed hub.

Centralize master data

Unify supplier, customer, and product information across legacy systems.

Automate onboarding 

Standardize and validate partner and product data for faster publication.

Improve data quality and visibility 

Build trust in KPIs and reporting accuracy.

Enable marketplace growth 

Support international expansion and new vendor integrations.

Strategy

Implement a governed, collaborative data platform with Semarchy

La Redoute deployed Semarchy over the course of one year to modernize its supplier and customer data management. Working closely with internal teams and Semarchy, the company built an integrated MDM platform designed for agility, quality, and scalability.

Implementation highlights:

  • Unified millions of records from suppliers, customers, and products into a single governed repository.
  • Automated more than 100 data flows between systems, reducing manual intervention.
  • Applied configurable data-quality rules to validate product attributes, images, and descriptions.
  • Delivered a smooth migration to a new marketplace platform through built-in data governance.
  • Fostered collaboration between IT, digital, and business teams via shared stewardship workflows.
Results

Trusted data for faster growth, better governance, and marketplace innovation

By implementing Semarchy Data Platform, La Redoute established a sustainable, governed data foundation that supports marketplace scalability, operational efficiency, and long-term growth.

Key outcomes:

  • Unified millions of records into a single source of truth across the enterprise.
  • Automated 100+ data flows and publication processes to improve consistency and speed.
  • Completed deployment in ~1 year, seamlessly integrated with existing marketplace systems.
  • Improved accuracy of performance indicators and reporting metrics.
  • Enhanced cross-functional collaboration between business and IT teams.