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Leveraging data integration to adapt quickly to changing business needs

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“ADEO has been a customer of Semarchy xDI (formerly Stambia Data Integration) since 2012. All stages of ADEO’s data transformation have been accompanied by Stambia, from the booster project to our transition to the cloud via our Hadoop platform. The data strategy of this merger is consistent with the ambitions and projects carried out at ADEO. The union of these two actors gives us a glimpse of great prospects.”

Global Chief Data & Cybersecurity Officer, ADEO Group

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3x

greater productivity compared to legacy systems

100%

customer satisfaction with the ability to integrate and process an ever-growing volume of data

$0

in operational data redundancy costs with a single data management process

Company

Who they are

The top third group in the world for DIY and decoration consumer goods retail, ADEO is a global network of home, living environment, sustainable housing, tooling and crafts. With 32 autonomous and interconnected companies in 15 countries, 600 shops, and 30 brands, ADEO employs more than 97,000 people and boasts annual revenue of 17.3 billion euros. ADEO is part of the Mulliez family association and represents the parent company of the Leroy Merlin brand.

Goal

Streamlining global data integration and governance to support rapid growth and expansion

ADEO faced several challenges in integrating, governing, and managing their data across a complex global network of brands and entities. These included:

Data integration and automation challenges
The company’s legacy system relied on SQL queries that lacked automation and documentation, which made it difficult to integrate new data sources and projects efficiently. This led to a long learning curve and delays in answering business requests.

Lack of data visibility and governance
With data collected from various business units, ADEO struggled with visibility and control over their master data. Without proper data governance, it became difficult to ensure accurate and consistent data across all business units.

Managing growing data volumes
ADEO faced the challenge of managing 600 shops generating 30 terabytes of data daily, which was costly and cumbersome. The rapid growth of the company and its international expansion only amplified these issues.

Strategy

Implementing agile data integration with real-time data processing

To address these challenges, ADEO turned to Semarchy’s DI platform, selecting it for its flexibility, adaptability, and highly advantageous Total Cost of Ownership (TCO) compared to other data integration solutions.

  • Agility and flexibility: Semarchy’s solution enabled ADEO to manage and integrate vast amounts of data quickly, supporting their evolving business needs and enabling real-time data intelligence.
  • Cost-effectiveness: Compared to competitors like Oracle ODI, Semarchy provided a cost-effective solution that maximized ADEO’s investment while offering greater value.
  • Real-time data processing: Semarchy’s solution allowed ADEO to process and deliver data within the same day, significantly reducing the time required to generate reports and insights.
  • Data governance and control: ADEO leveraged Semarchy to establish robust data governance processes for consistent and accurate data across the organization.

Once implemented, Semarchy’s DI platform transformed ADEO’s data operations. ADEO was able to seamlessly integrate new data sources and automate data processing, which reduced the learning curve and accelerated business responses. The platform also enabled real-time analytics, improving decision-making and allowing ADEO to quickly adapt to market changes, product launches, and regulatory adjustments. With enhanced control over data quality and governance, all ADEO business units, from retail to supply chain, operated on a unified dataset, leading to more consistent and reliable data across the organization.

Results

Transforming data operations and driving strategic growth

Implementing Semarchy’s solution significantly improved data operations and business decision-making. Some of the key results include:

  • 3X greater productivity: ADEO’s developers could process and integrate data much faster than with their legacy systems.
  • Enhanced real-time reporting: Real-time analytics provided the group with better insights and enabled strategic decisions at all levels of the business.
  • Cost savings: By eliminating redundant data management processes, ADEO reduced operational costs associated with data handling and storage.
  • Improved data governance: With a unified data platform, ADEO now enjoys greater consistency and governance across all business units, enhancing data reliability for leadership decisions.
  • Scalable data integration: ADEO established a robust foundation to handle future growth, with the flexibility to quickly adapt to changing business needs and market conditions.

As ADEO continues to expand globally, they rely on Semarchy’s solution to handle increasing data volumes and deliver high-quality, timely insights for better decision-making.